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Tag / Conversational Marketing
Google RCS Messaging -vs- WhatsApp Business API

Battle of Titans: Google RCS Messaging vs. WhatsApp Business API for Supercharged Conversational Marketing

Arun Neo
22 Sep 2023

Conversational marketing has become a powerful strategy for businesses to engage with their customers in the digital age. Real-time, personalized interactions foster stronger connections and ultimately drive revenue. There are two major players in the conversational marketing arena: Google RCS Messaging and WhatsApp Business API.  Understanding Google RCS Messaging In Rich Communication Services (RCS), SMSContinue reading "Battle of Titans: Google RCS Messaging vs. WhatsApp Business API for Supercharged Conversational Marketing"

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whatsapp business account

Top 5 ways to collect replies on your WhatsApp Business account

Arun Neo
10 Aug 2023

Keeping in touch with clients is essential for success in today’s fast-paced business world. Businesses now have a potent weapon to improve communication and expand their operations with the introduction of WhatsApp Business API and chatbots. Any organization wanting to enhance its goods, services, and general clientele will find consumer feedback valuable. WhatsApp offers clientsContinue reading "Top 5 ways to collect replies on your WhatsApp Business account"

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