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Tag / WhatsApp Business App
miling woman with a headset replying on WhatsApp via phone, next to “Meta Business Agent for WhatsApp Business App” guide headline

Meta Business Agent for WhatsApp Business App: Complete Guide, Limits, and When You Need the API Instead

Arun Sasidharan
9 Oct 2026

Meta Business Agent is a free AI assistant built into the WhatsApp Business app that replies to customers, shares product recommendations, and books simple appointments without any coding. It launched globally on June 3, 2026. The self serve version only works inside the WhatsApp Business app, not on the WhatsApp Business API, and it cannotContinue reading "Meta Business Agent for WhatsApp Business App: Complete Guide, Limits, and When You Need the API Instead"

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WhatsApp Coexistence for SMBs — using the WhatsApp Business App and API on the same number

WhatsApp Coexistence for SMBs: Use WhatsApp Business App and API on the Same Number

Arun Sasidharan
7 Aug 2026

WhatsApp Coexistence is an official Meta feature that lets one WhatsApp Business number run on the WhatsApp Business App and the WhatsApp Business (Cloud) API at the same time. You keep chatting from your phone while adding automation, broadcasts, chatbots, and a shared team inbox through a Meta Business Partner like Happilee — no newContinue reading "WhatsApp Coexistence for SMBs: Use WhatsApp Business App and API on the Same Number"

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