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Tag / Business Communication
setup of a WhatsApp Business Account

How to Create a WhatsApp Business Account: A Step-by-Step Guide

Arun Neo
30 Oct 2023

In today’s digital age, effective communication is crucial for businesses to thrive. Customers and clients have found WhatsApp Business to be a valuable tool for connecting with businesses. If you are looking for information on how to create a WhatsApp Business account, you are in the right place. Every step of the process is coveredContinue reading "How to Create a WhatsApp Business Account: A Step-by-Step Guide"

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Google RCS Messaging -vs- WhatsApp Business API

Battle of Titans: Google RCS Messaging vs. WhatsApp Business API for Supercharged Conversational Marketing

Arun Neo
22 Sep 2023

Conversational marketing has become a powerful strategy for businesses to engage with their customers in the digital age. Real-time, personalized interactions foster stronger connections and ultimately drive revenue. There are two major players in the conversational marketing arena: Google RCS Messaging and WhatsApp Business API.  Understanding Google RCS Messaging In Rich Communication Services (RCS), SMSContinue reading "Battle of Titans: Google RCS Messaging vs. WhatsApp Business API for Supercharged Conversational Marketing"

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whatsapp business api for digital marketing companies

How can WhatsApp Business API aid Digital Marketing Companies?

Arun Neo
26 Jul 2023

Introduction In today’s digital era, enterprises are constantly scouting for disruptive and innovative paths to improve their marketing strategies, to reach their target audience. With the rise of global messaging apps, such as WhatsApp, it has become exponentially important for businesses/enterprises to adopt these platforms and utilize them to their full potential. The WhatsApp BusinessContinue reading "How can WhatsApp Business API aid Digital Marketing Companies?"

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