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Battle of Titans: Google RCS Messaging vs. WhatsApp Business API for Supercharged Conversational Marketing

Battle of Titans: Google RCS Messaging vs. WhatsApp Business API for Supercharged Conversational Marketing

Arun Neo
22 Sep 2023

Conversational marketing has become a powerful strategy for businesses to engage with their customers in the digital age. Real-time, personalized interactions foster stronger connections and ultimately drive revenue. There are two major players in the conversational marketing arena: Google RCS Messaging and WhatsApp Business API.  Understanding Google RCS Messaging In Rich Communication Services (RCS), SMSContinue reading "Battle of Titans: Google RCS Messaging vs. WhatsApp Business API for Supercharged Conversational Marketing"

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How to apply for WhatsApp Green Tick Verification?

How to apply for WhatsApp Green Tick Verification?

Arun Neo
7 Sep 2023

A world in which online communication has become part of daily life makes it increasingly important to ensure the authenticity of online accounts. As one of the most popular messaging platforms in the world, WhatsApp has introduced the “Green Tick Verification” badge to distinguish genuine accounts from impostors. In order to give your WhatsApp accountContinue reading "How to apply for WhatsApp Green Tick Verification?"

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How can a WhatsApp API help a cosmetic clinic?

How can a WhatsApp API help a cosmetic clinic?

Arun Neo
4 Sep 2023

Introduction In today’s digitally connected world arena, enterprises are looking for innovative ways to connect with their customers. With over 2 billion active users globally, WhatsApp has become one of the most popular messaging platforms for businesses to engage with customers. WhatsApp first gained popularity as a consumer-facing messaging platform. However, businesses have also adoptedContinue reading "How can a WhatsApp API help a cosmetic clinic?"

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How can the healthcare industry benefit from WhatsApp API?

How can the healthcare industry benefit from WhatsApp API?

Arun Neo
21 Aug 2023

The ongoing digital revolution and the emergence of technologies make it quite demanding for enterprises to uphold differentiation based on pricing or the products it offers. As businesses face challenges due to digital advancements, they need to find ways to enhance customer experiences and maintain an edge over their competitors. WhatsApp API offers a solutionContinue reading "How can the healthcare industry benefit from WhatsApp API?"

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Why is WhatsApp API essential for a recruitment agency?

Why is WhatsApp API essential for a recruitment agency?

Arun Neo
16 Aug 2023

Recruitment agencies need to hire top talent quickly to avoid losing candidates to competitors which is time-consuming and overwhelming. You have to sift through piles of resumes, conduct numerous interviews, and follow up with candidates. WhatsApp is a messaging app that can help with this process, as candidates are more likely to reply quickly onContinue reading "Why is WhatsApp API essential for a recruitment agency?"

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Top 5 ways to collect replies on your WhatsApp Business account

Top 5 ways to collect replies on your WhatsApp Business account

Arun Neo
10 Aug 2023

Keeping in touch with clients is essential for success in today’s fast-paced business world. Businesses now have a potent weapon to improve communication and expand their operations with the introduction of WhatsApp Business API and chatbots. Any organization wanting to enhance its goods, services, and general clientele will find consumer feedback valuable. WhatsApp offers clientsContinue reading "Top 5 ways to collect replies on your WhatsApp Business account"

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How study abroad agencies are using WhatsApp business API to their advantage

How study abroad agencies are using WhatsApp business API to their advantage

Arun Neo
7 Aug 2023

The education industry is trying to keep up with the fast-paced world, and they’re using WhatsApp Business API to do it. This technology lets businesses like schools and universities communicate with their clients in a more personal and convenient way. By using WhatsApp chatbots, schools can streamline their operations and give better service to theirContinue reading "How study abroad agencies are using WhatsApp business API to their advantage"

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Chatbots in your Loaning Process: Essential or Unnecessary? 

Chatbots in your Loaning Process: Essential or Unnecessary? 

Arun Neo
4 Aug 2023

Are automated bots becoming as popular as mobile banking apps in banks? Yes, they are helpful tools in banking that make customers happy. They can do many things like answering questions about account balances, helping transfer money, paying bills, and updating profile information. Recently, Loan chatbots make it easy to communicate with banks about borrowingContinue reading "Chatbots in your Loaning Process: Essential or Unnecessary? "

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How can WhatsApp API help the education sector?

How can WhatsApp API help the education sector?

Arun Neo
2 Aug 2023

WhatsApp is now unquestionably the most popular mobile chat service in the world, with over 2 billion active users each month. There are a lot of factors adding to this enormous engagement. One of the most crucial factors is an open rate of 98%. WhatsApp is the most preferred channel for student engagement and nurturing.Continue reading "How can WhatsApp API help the education sector?"

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